Market Assessment & Feasibility

We offer detailed market assessment and feasibility studies for India centric businesses. Our fact based research process coupled with industry expertise provides realistic evaluation of market opportunities.

In its entirety, a feasibility study comprises of market and financial feasibility. Depending on client's requirement, we provide end-to-end or stage wise consulting services culminating in a business plan.

Case Studies

Water and waste water management market in India

A leading business house wanted to gain deeper understanding of the Water and waste water management market in India to be able to formulate an investment plan. The team conducted an in-depth study of the industry through a combination of desk research and primary interactions with senior management of leading players and presented the findings. The report was very well received and provided critical inputs citing tremendous potential of the sector which enabled the client to decide positively on their investment foray.

Electrical equipments market in India

A leading M&A advisory firm sought assistance to build a strategy framework for one of its clients. The focus was on Electrical equipments market in India. The team conducted research on 8 product categories through a combination of desk research and primary interactions. Client feedback on the report was very positive because of its granularity and comprehensiveness.

Assessing the potential for Containers (TEU) market in India

A reputed industry house looking to diversify wanted to gauge the container (TEU) market in India and its manufacturing potential in the country. A carefully planned study was conducted to ascertain the size of the market, demand projections, existing supply scenario and price patterns by interviewing a large sample of market participants and independent observers. Based on the research, a report citing moderate attractiveness of the market and manufacturing potential in India was presented to the client. This enabled the client to plan a limited entry and commit only necessary resources.

Feasibility study for a Container terminal in Saudi Arabia

A shipping agency wanted to explore the possibility of setting up a container terminal near a major port in Saudi Arabia. The team analyzed market conditions and the revenue potential of a container depot in the region and submitted a detailed report on the feasibility which included terminal design and investment plan with cash flow models. The report helped the agency decide favorably on the project and go ahead with the implementation.

Product portfolio rationalization in Agrochemicals in Saudi Arabia

The team worked on this engagement for a large agrochemicals supplier. The objective was to conduct a study of the sector and spot gaps in the client's product portfolio to restructure it. This was to be considered critical for increasing sales revenues which had dipped considerably in the past couple of years. Through a detailed study involving both secondary and primary research on the evolving cropping pattern and competition, the team cited gaps and recommended addition of products absent in the portfolio. The team also suggested changes in the sales organization. As a result, the company could realign its product portfolio and sales force within a short time in the market.

Assessing potential of the Metal injection molding industry

A mid market M&A advisory firm intended to assess market potential for the Metal injection molding industry in North America and major emerging applications. In depth assessment of the sector was done through secondary research. The focus was on market sizing, segmentation by applications and major driving forces for the industry. The study conclusively cited the potential of the industry, key drivers for growth and established the major emerging application segments. Our research enabled the client to successfully build the M&A strategy.